Excitement Builds for Highly Anticipated 2022 MBALI Conference

The beginning of August will see scholars in various disciplines convening for the 2022 International Management, Business, Administration and Legal Initiatives (MBALI) Conference.

The biennial conference is the brainchild of the Faculty of Commerce, Administration and Law (FCAL) within the University of Zululand (UNIZULU). At the heart of the initiative is providing novice  researchers and postgraduate students with an opportunity to develop and sharpen their skills by interacting with experienced researchers.

The MBALI brand has blossomed in a manner that even the organising committee had not  anticipated, and is currently in a stage “where insights are interrogated and new ideas take their first breath”, the conference website states.

The event will be held at the BON Hotel Waterfront in Richards Bay – commencing on Tuesday, August 2 and concluding on Thursday, August 4. It will also include a virtual component to accommodate scholars who are not able to physically attend the conference. The proceedings will take place under the theme, “Beyond the pandemic: Rejuvenation, Regeneration and Recovery through innovation”.

Conference papers were accepted in an array of sub-themes, namely: finance and accounting; business and 4IR; marketing and supply chain management; public management; law; human resources; economics; management information systems; operations management; ethics in the business and legal space; and entrepreneurship.

Plenary sessions are set to be enthralling, with addresses by His Excellency Zainab Arif Mantaha, a  Singaporean ambassador who will speak on “Singapore’s meteoric rise to a world class economy”; and by Dr Melanie van Rooy, head of marketing at Clicks, whose presentation is titled “Winning in retail marketing: Big data and personalisation”.

Also among the speakers is Erich Schlenker from Appalachian State University- Walker Business College (Transportation Insight Centre for Entrepreneurship), who will unpack the topic of “Digital entrepreneurship, the new disrupter”.

– Naledi Hlefane

Caption

Professor Lorraine Greyling, Dean of the Faculty of Commerce, Administration and Law pictured during the 2021 MBALI Conference.

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